TATRA EBIKE - the first Door-to-Door e-bike hire service in Podhale
How we built a website for an electric bike hire company that delivers to the customer and changes the way visitors explore the Tatras on two wheels.
CEO 234.studio • March 2026
TATRA EBIKE is the first electric bike hire company in Podhale with Door-to-Door delivery. Trek Premium bikes arrive directly at addresses in Poronin, Zakopane, Murzasichle, Szaflary and other towns. Visitors can explore the Tatras without transporting a bike themselves, and the website makes the unfamiliar service easy to understand and book.
Industry
Tourism / Sport
Location
Poronin, Podhale
Scope
Website + Booking
Year
2025
About the project
- Trek Premium electric bike hire
- Door-to-Door delivery to a chosen address
- E-bike routes through the Tatras and Podhale
- Online date booking
- Service for tourists and local guests
Explaining an unfamiliar service
Door-to-Door was a new idea for many visitors. Plain language had to show how delivery works and why it saves effort against a conventional hire shop.
Converting plans into online bookings
Visitors need a bike for a particular day. Date, model and delivery address selection had to stay simple and reliable on a phone.
Visibility among active tourists
People use Google to find things to do in Podhale. Electric bike hire Zakopane and e-bike Podhale became the central search phrases.
What we did
UX focused on the service model
The opening explains Door-to-Door in three steps: choose a bike, provide the address and ride into the Tatras. The process is immediately clear.
Energetic design in green
Bright greens and large photographs of riders among Tatra meadows and peaks capture the freedom of exploring Podhale by e-bike.
Bikes and route presentation
Trek Premium cards include specifications, range and available accessories. Route maps and difficulty levels help visitors plan a suitable day.
Online booking system
The form collects the date, bike count, delivery address and time, linked to an availability calendar. Customers book in a few steps and the company receives an alert.
Tourism SEO for Podhale
Adapted RentalCarReservation structured data supports the hire service. Search optimisation and a current Google Business Profile cover tourism phrases, opening hours and route photography.
"Door-to-Door e-bike hire changes the rental experience. The website explains the idea with the same energy and simplicity as the service."
0.9s
Load time
96/100
Lighthouse score
100%
Online bookings
+210%
Organic traffic
These figures describe this specific project. Results for another business will depend on its starting point, market and available data.
Customers knew conventional hire shops, so the new model needed a visual explanation. "Choose a bike", "Give us the address" and "Ride into the Tatras" remove uncertainty and lead directly to booking.
Summary
TATRA EBIKE received a website filled with the energy of riding in the Tatras. Bright green design, a clear Door-to-Door explanation and a simple booking system generate tourist reservations throughout the season.
Planning something similar? Read more about how we build websites for hire and tourism businesses.
Rafał Krzysztofiak
CEO and founder of 234.studio. He has spent over 10 years designing and building websites and web applications for sole traders, growing teams and established companies.
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