Gitara krok po kroku - a website and ebook store
Tomasz Modranka offers a free ebook for new learners. We built a website around his teaching method, with a store for his textbook and an edition that includes help from the author.
CEO 234.studio • September 2026
We built a website and ebook store for Tomasz Modranka, founder of Akademia Gitary in Nowy Targ, Poland. Visitors can start with a free ebook. For further study, they can choose Volume I or its Premium edition, which includes access to a Discord group and help from the author. Tomasz wrote the teaching materials. Our work covers how those materials are presented and the steps a reader takes to place an order.
Industry
Music education
Client
Tomasz Modranka
Scope
Website + store
Year
2026
About the project
- A website for Tomasz Modranka's method of learning to read music on guitar
- A free ebook with 10 short lessons and a newsletter signup form
- Two editions of Volume I, with Discord group access in Premium
- A separate guide to buying a first guitar
- Product pages and an order form with PayU payments
Trying the first lesson
Beginners want to know whether they can follow the exercises. The free ebook lets them try the method, so the button leading to it needs to be visible as soon as they open the site.
Choosing an edition
Volume I and Premium have similar covers. The product descriptions need to explain that the extra cost covers access to the Discord group and support from Tomasz.
Ordering a digital book
The ebook arrives by email. At checkout, readers need to see the price and selected edition, with a clear explanation of where the download link will be sent after payment.
What we did
The teacher and the subject on the first screen
A large headline introduces reading music on guitar, next to a photograph of Tomasz playing, so visitors can see both the subject and the person who teaches it. Two buttons sit below the introduction. The colored one leads to the free ebook, while the second opens an order for Volume I Premium.
White space and a terracotta accent
The design uses a white background and black type. Warm orange marks the buttons, while thin vertical lines around the portrait echo guitar strings and leave plenty of space around the photograph. Book covers appear further down. They give readers a visual reference when browsing the catalog on a phone.
A dedicated section for the free ebook
Readers sign up on the homepage. The section describes the 10 short lessons, asks for an email address and includes consent for the ebook and newsletter, alongside links to the terms and privacy policy. Buttons near the top and bottom lead here. Someone still getting to know the teaching method can find a sample alongside the paid books.
From the product page to checkout
Each paid book has its own page. Volume I Premium explains the package contents, PDF format and private group access, then takes the reader to an order form with that edition already selected. Checkout shows the total price and email delivery details. PayU handles the payment.
Answers before placing an order
Below the catalog, the site introduces the stages of learning. Reviews from Akademia Gitary students sit alongside an FAQ where Tomasz answers questions about suitable guitars, practicing alone and printing the ebook for personal use. Readers can then continue to the free material. If they need to ask Tomasz another question, contact details and social profiles are available in the navigation.
4
Digital materials
2
Volume I editions
10 lessons
Free ebook
PayU
Online payments
Both editions contain the same 96-page textbook. Premium adds a Discord group where learners can ask Tomasz questions and share their progress with other people working through the exercises. We put that distinction in the edition name. The product page also lists the package contents.
Summary
At gitarakrokpokroku.pl, someone looking for guitar lessons can meet Tomasz, learn about his method and choose a book that suits the stage they are starting from. There is also a guide to buying a first guitar. Visit the store to explore the books.
Planning something similar? Read more about how we build online stores.
Rafał Krzysztofiak
CEO and founder of 234.studio. He has spent over 10 years designing and building websites and web applications for sole proprietors, growing teams and established companies.
More about the author